Of course it all started with an “Aha!” moment.

For years, or, make that decades, we at A Case for Women fought the good fight, aligning our communication skills with socially conscious issues. Over ten years ago, we took on communications for one of the most powerful plaintiffs’ firms in the world. Pretty soon we were hooked on the mission
of helping people through legal action. 

But there was a problem. Said plaintiffs’ firm (along with most of the legal world)  did not understand how to really connect with women. As a result, we saw many women walk
away from life-changing legal action. That made us sad. Then it made us mad.
Now it’s made us busy.

The “Aha!” moment hit us and instead of working hand-in-hand with lawyers, we started working hand-in-hand with W-O-M-E-N.

And that’s where we are now. All the good stuff. Lots of women empowerment. None of the bad.

Translation: Legal Game Changers for Women Nationwide. 

About Our Founder 

Sisters, Meet Susan

Susan is the Founder of both A Case for Women and Susan Knape Associates, Inc. a nationally recognized communications firm for law firms and companies that support doing good things to help good people. She is also a published author on the subject of women’s financial literacy and an advocate for women in the workplace.

Flash back 30+ years: When Susan was just starting out she founded — as a woman, in Texas, in the 80’s — an enormously successful boutique ad agency that won all the awards, even though Susan flat-out refused to work on behalf of any tobacco company or brand that objectified women.

In the 80’s a Dallas Morning News article profiled Susan as a “Take Your Daughter to Work” pioneer, as her corner office, in Texas, had a play pen. (#Goals.)

Next comes a career of climbing up that corporate ladder, all while maintaining her strong ethics — before “Business Ethics” was a thing.

That’s when Susan wrote The Money Rules, started working with law firms to help those hurt most by asbestos, the BP oil spill and dangerous pharmaceuticals, and helped Rainforest Partnership communicate their climate-saving message. In her spare time (ha, what spare time?) she served the American Association of Justice and Public Justice on their communications committees. 

Susan is also the mother of two girls, two girls following her footsteps by doing meaningful work. Her oldest is in NYC, the author of Best Body Memoir, and works along with the team of women at ACFW (— bringing Take Your Daughter to Work Day full-circle!). Her youngest is in DC and helps develop cancer measures. This all makes Susan so so happy.

Susan has devoted her whole life, from career to motherhood, to supporting, nurturing and advocating for women. A Case for Women has been a long time coming, and Susan is so happy that she gets to help you too.